About Us

Our Philosophy

"We don't make the clinicians you hire.  We make the clinicians you hire, better."  

Your patient education and therapy skills have been acquired through years of education and practice.  BEARS takes your skills and provides you with behavior based training programs to ensure that you bring out the best in your patients, employees, students, or children.

  1. Quality above all - We help you define and reinforce the behaviors you want.
  2. Empathy - We develop and maintain a connection with our clients.
  3. Focus - In order to do a good job, we help you eliminate distractions that take away from desired behaviors.
  4. Simplicity - We offer programs that are easy to understand, implement and maintain.
  5. Friendliness - The science of behavior is user friendly. We intend to keep it that way.
  6. Develop and share simplicity - Behavior has been around a long time. It is the common denominator that ties us together.

Behavior is a simple science... Our goal is to keep it that way.

Our Mission

Behavioral Education and Research Services, Inc, has three related behavior based missions:

  • BEARS identifies, develops, and deploys programs that extend the science of behavioral analysis into the health services market.  We focus on staff education, patient safety, and patient adherence with their provider’s plans of care.
  • BEARS provides unequaled instruction and training platforms for health professionals, parents, and foster parents serving the needs of children. Through the development and use of our training systems, we make a significant impact on how parents and professionals learn and deploy behavior based therapies.
  • BEARS develops and deploys programs to serve the needs of America’s service members and their families.  These programs extend the availability of preventive and supportive programs currently approved and used for the treatment of PTSD.

Our Vision

BEARS makes a significant impact on patient educators and health services professionals through providing evidence-based  programs and training in a behavior centered approach to care.  We train staff and care providers behaviorally to be more effective leaders, providers, educators, and parents.  BEARS develops and implements virtual simulation programs that change the practice of training parents, foster parents, and care providers of children.

Our Values

  • BEARS promotes the ethical application of the science of behavior analysis in the health services and education arenas.
  • BEARS informs our target communities about evidence-based findings related to ways in which human performance can be improved.
  • BEARS develops positive reinforcement strategies for promoting excellence in human performance.
  • BEARS shares our findings with all who will listen.

Meet Our BEARS Team

We are a behavior focused organization making a difference in the lives of patients, providers, and families. With more than 40 years of experience in health services, we provide tools, training and certification program that focuses on applying the science of behavior to improving patient adherence and persistence to their care plan.

Dr. Robert (Bob) E. Wright, Major, USA, (ret.), PhD, MHA, MA, RN

Founder and President

Robert (Bob) E. Wright, PhD, MHA, MA, RN

Dr. Wright is no stranger to healthcare delivery systems and high performance teams. As an RN, he served at every level, from bedside to C-Suite. For ten years, he served as a Green Beret Medical Corp, where he learned the importance of precision performance. During his military career, he commanded medical companies as a field grade officer. He was also selected by the Department of the Army for the development of the Tricare Program. Dr. Wright served in Uniform for more than 25 years and lectured at the highest levels of the Department of Defense and Department of Veterans Affairs. "Adherence Management is the evolution of Performance Management as applied to health services to improve patient outcomes, safety and staff performance." He is a certifying agent for Adherence Management (AdM) Master Coaches and is certified as a TeamSTEPPS Master Trainer.


Director of Education, Special Education Teacher

Jude Ann Wright, BA (Education)

Jude Ann earned her Bachelor of Arts in Education from the University of Central Florida. She has served in ever increasing levels of importance with the American Red Cross culminating is serving as the Station Chairman at Fort Lewis, Washington assisting over 25,000 soldiers and their dependents for which she received the Commander's Award for Civilian Service. Serving as an educator, she worked with children and adults, raised a family and moved into the various healthcare arena. She managed medical and dental clinics and has worked with clinical therapists in a number of assignments. She has spent many years working daily with some of the most challenging children and adults on the autism spectrum. Jude Ann evaluates and supervises curriculum development and behavior plan development as well. Prior to returning to the classroom, Mrs. Wright was Director of Medical and Dental Operations at Threshold Center for Autism, where she was responsible for ensuring that the day-to-day operations of these clinics ran smoothly.

Photo of Christopher Addison


Christopher L. Addison, MA, MS

CAPT, USN (Ret) Addison has a B.S in Naval Science (Engineering) from the United States Naval Academy, an M.S. in Systems Acquisition Management from the Naval Post Graduate School and an M.A. in National Security & Strategic Studies from the Naval War College. Designated as a DAWIA Level III Program Manager, Mr. Addison is a graduate of the Program Manager’s Course at the Defense Systems Management College as well as executive training courses at the Duke University School of Business and the Darden School of Business at the University Virginia. Mr. Addison has a wide range of operational and financial systems experience with the Department of the Navy as well as industry. During his career as a Naval Officer, Mr. Addison held senior positions within NAVAIRSYSCOM in Washington, D.C., served on the staff of the Chief of Naval Operations in the Pentagon, and was selected for command positions at sea and afloat. While in Orlando, he served as Commanding Officer of the Naval Air Warfare Center Training Systems Division where he was responsible for a $1.3B budget. Prior to joining the BEARS team, Mr. Addison served in executive positions at several simulation and training companies including most recently as President and Chief Executive Officer of the Harrington Group. He also served for four years as a member of the Board of Directors for the National Center for Simulation (NCS).

photo of Christopher Preisler

VP, Marketing & Technology

Christopher Preisler, BS (Human Factors and Information Technologies)

Mr. Preisler’s experience in computer and 3D programming, his work on speech pathology programs to teach deaf children the mechanics of speech, and the development of several Adaptive Technology Labs for students with disabilities in universities and community colleges, uniquely qualifies him as a valuable asset to BEARS. As the Founder/President of CompDesigns.NET, Inc., he focused on "The Human Factor in Tomorrow's Technology." He developed extensive skills in Human Factors focus group testing in how people interact with technology. Mr. Preisler served in the Air Force in Avionics and as a government contractor working for NORAD Space Command.